NOVA University Innovation > Mentors-new > João Paiva Mendes

João Paiva Mendes

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About João Paiva Mendes

João studied Business Management at Nova SBE.

In 2008 he launched the project Gocar Tours, the yellow cars guided by GPS in Lisbon, together with 2 college friends. Over the past years he launched several brands in the tourism sector in Portugal. Currently, he is the CEO of Boost Portugal, the umbrella brand of the different projects he has been running.

Boost Portugal operates in the fields of Tourism, IT and Catering, employing more than 100 persons and it is present in Portugal, Europe, and the USA markets. During his free time, João loves to practice martial arts, playing padel and traveling.

Why I mentor

Exchange experiences to help teams grow and simultaneously learn with what the next generation is able to deliver for the upcoming years.

How I can help you

Business model & strategy Business development

Background & expertise

Change Management Marketing B2B Sales B2C Sales Enterprise & Corporate Sales

Best startup stage for me

Pre-idea / Exploring a problem Idea stage Validation / Early traction Pre-seed Seed

Ideal founder type

First-time founders Student founders Solo founders Non-technical founders Technical founders

How we can meet

Face-to-face Online E-mail